DIPLOMASI DIGITAL INDONESIA DALAM MEMPERKENALKAN DESTINASI PARIWISATA 10 BALI BARU

The government's effort to reach 20 million foreign tourists coming to Indonesia is to introduce the 10 New Bali Project. The new Bali project can be an extraordinary economy and provide opportunities for residents, citizens, tourists and governments. Another effort by the government to reach 20 million foreign tourists coming to Indonesia is to introduce the 10 New Bali Project. One example is the existence of public diplomacy through digital media in introducing 10 New Bali or what is called digital diplomacy. In the researcher's problem is how Indonesia's digital diplomacy in introducing 10 New Bali tourist destinations. Aim to find out the diplomatic efforts used in introducing 10 New Bali tourism. The method used by researchers is qualitative by collecting descriptive data with interviews as a primary data, and library research as secondary data. While the approach that researchers use is the conceptual approach of Public Diplomacy and Digital Diplomacy. From the results that researchers have done that digital diplomacy has succeeded in introducing 10 New Bali, using social media and community assistance through social media has succeeded in attracting foreign tourists. Although the government's target to reach 20 million visitors was not realized due to natural disasters in Indonesia, the percentage increase can be seen to be significant in the last 5 years