Add to ORKGMascots and logos play a crucial role in the branding of sports teams. When establishing a logo, organizations want a sign or symbol that is meaningful and widely recognizable. This study examines the portrayal of Native American Indian stereotypes within sport team logos of the Cleveland Indians, the Atlanta Braves, the Washington Redskins, the Chicago Blackhawks, the Syracuse Orange, and the Illinois Illini over a 90 year period. The study consists of a semiotic analysis of six major sports team logos, their logo changes and a review of external factors over time. Practical implications as well as future research are discussed
Native American mascots and team names are remarkably common in the United States. Whereas there are...
American sports teams at all levels have a history of employing racial imagery and mascots as a trad...
It would seem that we are living in an Age when any major event becomes the occasion for some group ...
Mascots and logos play a crucial role in the branding of sports teams. When establishing a logo, org...
United States ’ sports teams have made use of the faces, cultures and traditions of the indigenous p...
United States’ sports teams have made use of the faces, cultures and traditions of the indigenous pe...
This study investigated perspectives of social justice activists who directly advocate for eliminati...
This master thesis is focused on the phenomenon of cultural appropriation and the use of American In...
Identity can be constructed within two modes: one that is of an ascribed status that is provided for...
Abstract The pejorative use of Aboriginal imagery in professional and amateur sport has been critici...
Purpose – The intent of this article is to show why the use of Native American mascots, logos, and n...
Haskell Indian Nations University is the sole 4-year intertribal university in America and their ath...
The issue of Native American sports mascots, and the Washington Redskins in particular, has been a s...
It would seem that we are living in an Age when any major event becomes the occasion for some group ...
Supporters of American Indian mascots claim that these mascots honor American Indians. If this is th...
Native American mascots and team names are remarkably common in the United States. Whereas there are...
American sports teams at all levels have a history of employing racial imagery and mascots as a trad...
It would seem that we are living in an Age when any major event becomes the occasion for some group ...
Mascots and logos play a crucial role in the branding of sports teams. When establishing a logo, org...
United States ’ sports teams have made use of the faces, cultures and traditions of the indigenous p...
United States’ sports teams have made use of the faces, cultures and traditions of the indigenous pe...
This study investigated perspectives of social justice activists who directly advocate for eliminati...
This master thesis is focused on the phenomenon of cultural appropriation and the use of American In...
Identity can be constructed within two modes: one that is of an ascribed status that is provided for...
Abstract The pejorative use of Aboriginal imagery in professional and amateur sport has been critici...
Purpose – The intent of this article is to show why the use of Native American mascots, logos, and n...
Haskell Indian Nations University is the sole 4-year intertribal university in America and their ath...
The issue of Native American sports mascots, and the Washington Redskins in particular, has been a s...
It would seem that we are living in an Age when any major event becomes the occasion for some group ...
Supporters of American Indian mascots claim that these mascots honor American Indians. If this is th...
Native American mascots and team names are remarkably common in the United States. Whereas there are...
American sports teams at all levels have a history of employing racial imagery and mascots as a trad...
It would seem that we are living in an Age when any major event becomes the occasion for some group ...