A consideration of the concept of hegemony in terms of critical discourse analysis focusing on intertextuality and assumptions

The methodology of critical discourse analysis (CDA) in terms of `orientation to difference\u27, i.e., `dialogicality\u27 based on M. Bakhtin\u27s theory is referred to in Analaysing Discourse(2003) written by N. Fairclough, one of the leading theorists in CDA. CDA generally attempts to extract presupposition mainly from news texts by analyzing the way words or phrases are chosen or represented. Referring to the scale of dialogicality, which Fairclough proposed, we attempt to describe how the concept of hegemony is correlated to the production of actual news texts from the social background. The extent of orientation to difference is classified into five phases by drawing upon a notion that any text, even in monologue, assumes intertextuality. The current study examines a recent news text about the controversies of hunting dolphins of Taiji Town, Wakayama Prefecture, Japan. Through this investigation, we discuss the applicability and limitation of CDA, focusing on the concept of hegemony in the scale of dialogicality.The methodology of critical discourse analysis (CDA) in terms of `orientation to difference\u27, i.e., `dialogicality\u27 based on M. Bakhtin\u27s theory is referred to in Analaysing Discourse(2003) written by N. Fairclough, one of the leading theorists in CDA. CDA generally attempts to extract presupposition mainly from news texts by analyzing the way words or phrases are chosen or represented. Referring to the scale of dialogicality, which Fairclough proposed, we attempt to describe how the concept of hegemony is correlated to the production of actual news texts from the social background. The extent of orientation to difference is classified into five phases by drawing upon a notion that any text, even in monologue, assumes intertextuality. The current study examines a recent news text about the controversies of hunting dolphins of Taiji Town, Wakayama Prefecture, Japan. Through this investigation, we discuss the applicability and limitation of CDA, focusing on the concept of hegemony in the scale of dialogicality