Effects of Tattoos on Perceptions of Credibility and Attractiveness

This study examined the effects of tattooing on perception of a male\u27s and a female\u27s credibility and attractiveness. 74 undergraduates viewed a photograph of a tattooed or nontattooed male or female model and then rated dimensions of the models\u27 credibility and attractiveness. Analysis indicated that, although the models\u27 attractiveness ratings were not affected by having a tattoo, their credibility ratings were generally lower when wearing a tattoo than when not wearing one