MBA : Principles, Contents, Markets and Possibilities

The present master thesis presents the importance of MBA study in the world business today,because an MBA qualification can serve the requirements of the dynamic and international eraof globalization and technological changes. The influence of globalization in business pushes toincrease the MBA study.MBA graduates have good job opportunities and promotion paths, as well as high incomeearning chances. Financial service, consulting, and industry are the three major career sectors(e.g. in Germany) for MBA graduates. MBA graduates work more in the working field of Sale.All businesses are looking for high qualified sales personals who have MBA degrees, especiallyindustry, services, retail and wholesale trades. MBA programmes aimed at different groups ofpeople, who work in different business sectors or who belong to different age groups. MBAprogrammes have a long development. Nowadays, Thousands of universities and collegesaround the world offer the MBA study. They also offer more flexible ways for gaining themanagerial knowledge. The MBA programmes offer a full-time, part-time, modular, distancelearning, company and consortium programme. Many employers now also offer the MBA aspart of an internal development programme and have developed strong alliances with businessschools and colleges in order to develop and retain top talent. Many MBA students who want tochange their career direction could have difficulties in the short term; however, in the long termtheir potential would increase.The growth of MBA market increases continuously in many countries in the world in order toserve the needs of the companies and professionals. Every country has its own characteristic.The European business schools have more internationality than the US-business schools. Thecandidates in England are older than in USA and have many years of work-experience. Englandand also Europe consider that MBA is a further training and a high qualification, on thecontrary, USA regards it as a preparation to work.The future trends of MBA still have some changes and the characteristics of the businessschools should adapt to match with these changes. Business schools will have to displaystrengths in leadership, teamwork, problem solving, and dealing with people. Uppermanagement will be looking for well-rounded individuals who offer a balanced perspective andare ready and able to apply their education in a real-life setting. The career opportunities ofMBA graduates in the twenty-first century will most likely continue to exist for talented MBAgraduates in nearly all areas of the marketplace into the next century.Finally, in order to evaluate a German MBA programme, the thesis demonstrates the opinionsand recommendations of MBA students at Fachhochschule Nuertingen and my opinions aboutthe International Management programme. Many of these recommendations offered in thepresent work can help to develop and improve the programme. Although all opinions andrecommendations came from only nine respondents, it was very useful to analysis theprogramme’s situation. The most important problems were the lack of qualified professors (poorEnglish, poor business and international working background), deficits in the method ofteachings (few team working, few case studies, no visits to international companies). For foreignstudents, they need a preparation course, which includes from the explanation of the teachingsystem, the learning system, until the personal experience of others foreign students from upperclasses