The present study examines how manipulating perceived social support influences purchasing behavior (as a proxy for status-seeking). The results provide evidence against one model of self-concept (self-gifting theory), because participants in the low social support group did not rate items at a significantly higher rate than those in the control or high support groups
We investigate how the tendency to adopt a new product independently of social influence, the recipi...
The purpose of the study was to find out if different personality types were more interested in the ...
Self‐gifting consumer behaviour (SGCB) is on the rise as consumers seek reward and therapeutic benef...
Consumption of certain products or services often brings status or prestige to the consumer. Such st...
a b s t r a c t Individuals conspicuously consume to signal their wealth. As a variant to this econo...
This paper examines the various motivations for consuming status products and proposes a conceptual ...
Humans possess a fundamental motivation to signal social status, which has been defined as a higher ...
Both giving and receiving money have emotional benefits, but when gifts of value are made in the con...
The aim of this article is twofold: (1) to achieve a better understanding of the psychological deter...
Self-gifting consumer behaviour (SGCB) is on the rise as consumers seek reward and therapeutic benef...
The present study investigates how the tendency to adopt a new product independently of contagion in...
This paper seeks to examine (1) the effects of social status and the three major components of self-...
Status consumption describes individual differences in how much consumers purchase to attain social ...
The purpose of this dissertation was to explore differences in consumption behavior between consumer...
This article provides field-experimental evidence on status goods. We work with an Indonesian bank t...
We investigate how the tendency to adopt a new product independently of social influence, the recipi...
The purpose of the study was to find out if different personality types were more interested in the ...
Self‐gifting consumer behaviour (SGCB) is on the rise as consumers seek reward and therapeutic benef...
Consumption of certain products or services often brings status or prestige to the consumer. Such st...
a b s t r a c t Individuals conspicuously consume to signal their wealth. As a variant to this econo...
This paper examines the various motivations for consuming status products and proposes a conceptual ...
Humans possess a fundamental motivation to signal social status, which has been defined as a higher ...
Both giving and receiving money have emotional benefits, but when gifts of value are made in the con...
The aim of this article is twofold: (1) to achieve a better understanding of the psychological deter...
Self-gifting consumer behaviour (SGCB) is on the rise as consumers seek reward and therapeutic benef...
The present study investigates how the tendency to adopt a new product independently of contagion in...
This paper seeks to examine (1) the effects of social status and the three major components of self-...
Status consumption describes individual differences in how much consumers purchase to attain social ...
The purpose of this dissertation was to explore differences in consumption behavior between consumer...
This article provides field-experimental evidence on status goods. We work with an Indonesian bank t...
We investigate how the tendency to adopt a new product independently of social influence, the recipi...
The purpose of the study was to find out if different personality types were more interested in the ...
Self‐gifting consumer behaviour (SGCB) is on the rise as consumers seek reward and therapeutic benef...