Campaign Crazy: A Look into Political Campaign Management & Communications

American campaigning is an exciting participatory phenomenon for citizens. For many people, the campaign acts as a point of contact in fulfilling their civic duty, such as when a canvasser knocks on a door to remind people to cast their vote. However, by looking behind the scenes, a plethora of unique questions emerge about how a campaign’s actions impact the democratic process. In today’s world, the decisions a campaign makes and the operations it chooses to prioritize can reveal key insights into America’s political climate. Every campaign is different. From a city council race to making a run for the White House, campaigns tackle universal obstacles. At the same time, some campaigns may take on unique challenges depending on the area they are in or the political context of the time. Due to their ability to engage in public discourse, campaigns can be shown as evidence of the feelings and attitudes of people living at that time and place