This is a webometric study about the discussion around what audiences should be privileged due to the incidence and impacts of scientific information. The research verifies how and with what intensity these changes in information flow have been occurring in the virtual environment. In order to do so, the study surveys four blogs identified in the Anel de Blogs ABC (Um Longo Argumento, Via gene, Cultura Científica and Neurocientista de Plantão). The study uses the software SocSciBot4 (TWEWALL, 2010) and the method of content analysis (Bardin, 1977) for the categorization of posts made by the researchers responsible for the blogs between January and December 2012. The results indicate that the possibility of new forms of scientific literacy i...