Add to ORKGThis thesis focuses on the analysis of regional brands in South Bohemia in the consumer food market. In the theoretical section describes concepts such as marketing, marketing research, purchasing behavior of customers, brand, regional brand and quality of food. Furthermore, the analyzes of regional brands, which are located in the South Bohemian Region. The practical part is focused on questionnaire survey. The aim is to identify respondents from most regional brand in the South Bohemian Region and their position in the consumer food market
This thesis deals with the competition "Regional food" and its link to the development and promotion...
This thesis is focused on regional brands and their strategic management. In the theoretical part th...
This diploma thesis shows regional branding, especially regional brands associated in the Associatio...
The thesis deals with regional brands and their role in the consumer food market, where the theoreti...
The bachelor work is focused on the tasks of regional brands in the food market. In the theoretical ...
This bachelor work is focused on the regional brands of food in the Czech Republic. The theoretical ...
Regional label is a modern way to highlight the traditional Czech regions and also to revive their e...
This bachelor´s work is focused on a creation and use of regional food brands. It´s point to the imp...
This diploma thesis describes consumer behavior in the market, it deals with the brand as such and t...
The bachelor thesis analyzes the purchasing behavior of consumers depending on their lifestyle and r...
This work deals with the labeling of food quality marks in the EU and the Czech Republic with a focu...
The diploma thesis deals with consumer behaviour in the regional food market. The diploma thesis has...
This work deals with the labeling of food quality marks in the EU and the Czech Republic with a focu...
The aim of this bachelor thesis is to identify the main consumer purchasing preferences of regional ...
This thesis deals with the position of regional foods in a selected sample of retail chains operatin...
This thesis deals with the competition "Regional food" and its link to the development and promotion...
This thesis is focused on regional brands and their strategic management. In the theoretical part th...
This diploma thesis shows regional branding, especially regional brands associated in the Associatio...
The thesis deals with regional brands and their role in the consumer food market, where the theoreti...
The bachelor work is focused on the tasks of regional brands in the food market. In the theoretical ...
This bachelor work is focused on the regional brands of food in the Czech Republic. The theoretical ...
Regional label is a modern way to highlight the traditional Czech regions and also to revive their e...
This bachelor´s work is focused on a creation and use of regional food brands. It´s point to the imp...
This diploma thesis describes consumer behavior in the market, it deals with the brand as such and t...
The bachelor thesis analyzes the purchasing behavior of consumers depending on their lifestyle and r...
This work deals with the labeling of food quality marks in the EU and the Czech Republic with a focu...
The diploma thesis deals with consumer behaviour in the regional food market. The diploma thesis has...
This work deals with the labeling of food quality marks in the EU and the Czech Republic with a focu...
The aim of this bachelor thesis is to identify the main consumer purchasing preferences of regional ...
This thesis deals with the position of regional foods in a selected sample of retail chains operatin...
This thesis deals with the competition "Regional food" and its link to the development and promotion...
This thesis is focused on regional brands and their strategic management. In the theoretical part th...
This diploma thesis shows regional branding, especially regional brands associated in the Associatio...