Analysis of Ratings of lifestyle TV shows

The bachelor thesis is based on lifestyle of current population and how media influences it, especially lifestyle TV shows. The first part of the paper defines and explains theorethical terms related to lifestyle, describes an influece of media on lifestyle of population and features selected lifestyle TV programmes screened in Czech Republic. The practical part of the thesis is made by an analyse of ratings selected TV shows, which were put together on the basis of datas obtained by Association of TV Organizations. I used indicators of share, rating and projection for a method of the analyse of audience ratings. The partial goal of the practical part, based on made questionnaire survey, was to find, how selected TV shows influence or not influence lifestyle of the respondents