Add to ORKGIn this dissertation you can find necessary information related to the new marketing style called retromarketing. Application and possibilities of product inovation. In addition, this work has couple of main aims means acquainted with properties of retromarketing and what should not be forgotten or change during it's application. And which case is possible to use this kind of marketing. Other aim of education of this work is understand the meaning of inovation
This thesis focuses on innovations and innovation management in ma-nufacturing companies. Innovation...
Brand revitalization and retrobranding are two distinct concepts. The latter preserves the associati...
Theme of my Bachelor Thesis called “Proposal of New Marketing Mix Production Company” is the analysi...
In this dissertation you can find necessary information related to the new marketing style called re...
Thesis Interpretation of the Retromarketing Concept Illustrated on the Example of Contemporary Marke...
In the paper the concept of “retro-innovation” in brand management, which consists in combining retr...
International audienceIn the paper the concept of “retro-innovation” in brand management, which cons...
International audiencePurpose – The purpose of this paper is to explain the emergence and existence ...
[Abstract] Retromarketing, also known as nostalgia marketing, is a strategy/activity that "uses the ...
Today Innovation is one of the most important issues in businesses. This research paper is about imp...
This thesis is dedicated to the retro style, namely the Czech retro brands and what is their influen...
Currently, consumer behaviour is influenced by trends that are clearly noticeable at different level...
Cílem práce je zjistit, jak může retro marketing (nostalgický marketing) jako forma marketingové kom...
The Aim of this dissertation is to increase the competitive advantage of a chosen company by introdu...
The aim of this project is to analyze the future of the most relevant emerging technologies until to...
This thesis focuses on innovations and innovation management in ma-nufacturing companies. Innovation...
Brand revitalization and retrobranding are two distinct concepts. The latter preserves the associati...
Theme of my Bachelor Thesis called “Proposal of New Marketing Mix Production Company” is the analysi...
In this dissertation you can find necessary information related to the new marketing style called re...
Thesis Interpretation of the Retromarketing Concept Illustrated on the Example of Contemporary Marke...
In the paper the concept of “retro-innovation” in brand management, which consists in combining retr...
International audienceIn the paper the concept of “retro-innovation” in brand management, which cons...
International audiencePurpose – The purpose of this paper is to explain the emergence and existence ...
[Abstract] Retromarketing, also known as nostalgia marketing, is a strategy/activity that "uses the ...
Today Innovation is one of the most important issues in businesses. This research paper is about imp...
This thesis is dedicated to the retro style, namely the Czech retro brands and what is their influen...
Currently, consumer behaviour is influenced by trends that are clearly noticeable at different level...
Cílem práce je zjistit, jak může retro marketing (nostalgický marketing) jako forma marketingové kom...
The Aim of this dissertation is to increase the competitive advantage of a chosen company by introdu...
The aim of this project is to analyze the future of the most relevant emerging technologies until to...
This thesis focuses on innovations and innovation management in ma-nufacturing companies. Innovation...
Brand revitalization and retrobranding are two distinct concepts. The latter preserves the associati...
Theme of my Bachelor Thesis called “Proposal of New Marketing Mix Production Company” is the analysi...