Tourism for families with children in area of Hluboka nad Vltavou

The main goal of the bachelor thesis was to analyse the conditions for development of tourism for families and kids in Hluboka nad Vltavou with respect to providers of accomodation, catering and other services. The first part of bachelor thesis in consist of theoretical definitions of chosen topic. Marketing research and analyse of tourism suply in destination is in the second part of the thesis. Based on the results of marketing research and tourism suply analyses, new product for families with children was prepared and new measures were suggested