Add to ORKGThe aim of this Bachelor thesis is to determine information, which can be applicated for Market Segmentation, using social stratification as a segmentation criterion. Theoretical part describes social stratification, life style and market segmentation. Practical part uses statistical data and data from projects: NetMonitor from MEDIARESEARCH and LifeStyle 2010 from TNS AISA. Possible models of market segmentation are proposed basing on this data
This bachelor's thesis is concerned with the social structure of population in Chodová Planá. The go...
The goal of the master's thesis is to find out similarities or differences among consumers in the Cz...
Teoretická část práce se zaměřuje na segmentaci spotřebitelského trhu, její postup, využití, kritéri...
The aim of this Bachelor thesis is to determine information, which can be applicated for Market Segm...
The aim of this bachelor thesis is to determine relevant information for using social stratification...
This bachelor thesis tries to show the importance of social stratification for marketing. There are ...
This bachelor thesis deals with lifestyle research of the population of the Czech Republic and ABCDE...
Cílem této diplomové práce je zhodnotit roli sociální stratifikace při odkrývání segmentů a rozvoji ...
The thesis deals mainly with market segmentation which is very important part of marketing strategy....
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
The goal of this bachelor thesis was to explain a possibly segmentation of consumer´s markets for a ...
This Bachelor's Thesis deals with theory of social stratification and its usability for needs of mar...
This bachelor thesis deals with possibilities of statistic-analytical tools in market segmentation (...
The aim of this thesis is to capture significant segmentation variables that shape marketing communi...
This bachelor thesis analyses the social stratification in the village Příbraz and is divided into t...
This bachelor's thesis is concerned with the social structure of population in Chodová Planá. The go...
The goal of the master's thesis is to find out similarities or differences among consumers in the Cz...
Teoretická část práce se zaměřuje na segmentaci spotřebitelského trhu, její postup, využití, kritéri...
The aim of this Bachelor thesis is to determine information, which can be applicated for Market Segm...
The aim of this bachelor thesis is to determine relevant information for using social stratification...
This bachelor thesis tries to show the importance of social stratification for marketing. There are ...
This bachelor thesis deals with lifestyle research of the population of the Czech Republic and ABCDE...
Cílem této diplomové práce je zhodnotit roli sociální stratifikace při odkrývání segmentů a rozvoji ...
The thesis deals mainly with market segmentation which is very important part of marketing strategy....
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
The goal of this bachelor thesis was to explain a possibly segmentation of consumer´s markets for a ...
This Bachelor's Thesis deals with theory of social stratification and its usability for needs of mar...
This bachelor thesis deals with possibilities of statistic-analytical tools in market segmentation (...
The aim of this thesis is to capture significant segmentation variables that shape marketing communi...
This bachelor thesis analyses the social stratification in the village Příbraz and is divided into t...
This bachelor's thesis is concerned with the social structure of population in Chodová Planá. The go...
The goal of the master's thesis is to find out similarities or differences among consumers in the Cz...
Teoretická část práce se zaměřuje na segmentaci spotřebitelského trhu, její postup, využití, kritéri...