Analysis of the supply of sightseeing tours in a selected city in the Czech Republic (Znojmo)

The aim of the bachelor thesis is to analyze the current supply of sightseeing tours in Znojmo as well as creating a unified set of tours, which could be helpful in practice. The theoretical part deals with the terminology of tourism. In this thesis a sightseeing tour is defined and the participant of tourism is classified as a main holder of demand. The thesis introduces the city Znojmo in general. The analytical part characterizes a typical visitor of Znojmo and their most demanded objects in the city. The analysis of the supply of sightseeing tours provided by two agencies is made. Results from both analyses are compared and evaluated in the end of the thesis