Bachelor thesis is focused on Vodafone and their current product called "Tarify na míru" which is analyzed on basis of marketing mix. The aim of this thesis is to specify Czech market of mobile services, position of Vodafone in this market and then introduce their nowadays product and analyse it. Analyses include layers of product concept, product lifecycle, analysis of development of customers, assessment of success of this product and comparison of price based on predetermined price baskets. Data is mined from both resources -- external and internal resources of Vodafone Czech Republic a.s
Diploma thesis focus on dynamically developing medium -- Internet and its usage for marketing needs....
The main aim of this thesis was to provide a comprehensive overview of the mobile marketing and anal...
The bachelor thesis deals with introducing marketing communication of T-Mobile company with customer...
Bachelor thesis is focused on Vodafone and their current product called "Tarify na míru" which is an...
This Bachelor's thesis deals with the analysis of the communication strategy of Vodafone in the Czec...
The aim of this bachelor thesis is to create a product marketing analysis of mobile data of the comp...
This work aims to prepare the analysis puts current trends in the mobile market, and these results a...
Mobile operator's marketing and internet This bachelor thesis deals with marketing communications of...
The topic of the diploma thesis is the marketing communication of Vodafone company, which has gone t...
This thesis is concerned with analysis of the mobile operators in the Czech Republic. Introduction p...
The aim of the thesis is to analyse development trends of marketing, describe their main features an...
This bachelor's thesis deals with mobile telecommunication market in the Czech Republic after the pr...
Bachelor Thesis "Marketing Communications T-Mobile" is divided into two parts, theoretical and pract...
The aim of this bachelor's thesis is to introduce the concept of mobile marketing, its possibilities...
Bachelor thesis deal with the beginning and development of the market of mobile operators after 1990...
Diploma thesis focus on dynamically developing medium -- Internet and its usage for marketing needs....
The main aim of this thesis was to provide a comprehensive overview of the mobile marketing and anal...
The bachelor thesis deals with introducing marketing communication of T-Mobile company with customer...
Bachelor thesis is focused on Vodafone and their current product called "Tarify na míru" which is an...
This Bachelor's thesis deals with the analysis of the communication strategy of Vodafone in the Czec...
The aim of this bachelor thesis is to create a product marketing analysis of mobile data of the comp...
This work aims to prepare the analysis puts current trends in the mobile market, and these results a...
Mobile operator's marketing and internet This bachelor thesis deals with marketing communications of...
The topic of the diploma thesis is the marketing communication of Vodafone company, which has gone t...
This thesis is concerned with analysis of the mobile operators in the Czech Republic. Introduction p...
The aim of the thesis is to analyse development trends of marketing, describe their main features an...
This bachelor's thesis deals with mobile telecommunication market in the Czech Republic after the pr...
Bachelor Thesis "Marketing Communications T-Mobile" is divided into two parts, theoretical and pract...
The aim of this bachelor's thesis is to introduce the concept of mobile marketing, its possibilities...
Bachelor thesis deal with the beginning and development of the market of mobile operators after 1990...
Diploma thesis focus on dynamically developing medium -- Internet and its usage for marketing needs....
The main aim of this thesis was to provide a comprehensive overview of the mobile marketing and anal...
The bachelor thesis deals with introducing marketing communication of T-Mobile company with customer...