Family Business in a Chosen Region of The Czech Republic

The aim of my bachelor work "Family business in the selected region of Czech Republic" was to analyse business in that region. The first step presented the study of special literature and define the term family business. Then I did marketing research in the chosen area for which I selected questionnaire method. Afterwards I concentrated on the preparation of case studies. For this work I chose 2 companies: Regina {--} packing materials and Jan Pondělík {--} bakery and confectionery. At the end of each case study I suggested some recommendations for both firms