Add to ORKGOnline consumer reviews have become increasingly important in the shopping process as it informs consumers decision-making. Despite the growing literature on consumers’ evaluation of online reviews, it is not clear whether there are gender-based differences in how consumers evaluate online reviews. In this study, we investigate whether gender-based differences manifest in the evaluation of online reviews by consumers and discuss its implications
E-commerce has emerged as an important method of business. With nearly 2.5 trillion internet users w...
We study three web sites to see whether there are systematic differences between women and men in th...
Purpose: The purpose of this research is to investigate and analyse gender and age differences in ...
Purpose This study aims to systematically examine gender specific behavioral differences and similar...
Online consumer product review is becoming increasingly important in consumers’ purchase decisions. ...
ABSTRACT The purpose of this research is to provide managers of shopping websites information regard...
This study approaches the question of whether on-line shopping preferences differ from a gender pers...
This study had two aims. The first was to determine whether the products purchased on-line by the co...
With the popularity of Web 2.0 technologies and mobile applications, consumers are becoming increasi...
Gender effects remain poorly understood in the E-commerce setting. Using social roles theory, this r...
The development of Internet has resulted in enormous business prospects and opportunities and given ...
This study examines the effect of the consumers' sex and age on their perceptions of the problems an...
This research is done in order to understand the differences between male consumers and female consu...
Since last decade, retail has evolved from „brick and motor" to online mode; and the rationale behin...
This study investigated the impact of online product reviews on consumers purchasing decisions by us...
E-commerce has emerged as an important method of business. With nearly 2.5 trillion internet users w...
We study three web sites to see whether there are systematic differences between women and men in th...
Purpose: The purpose of this research is to investigate and analyse gender and age differences in ...
Purpose This study aims to systematically examine gender specific behavioral differences and similar...
Online consumer product review is becoming increasingly important in consumers’ purchase decisions. ...
ABSTRACT The purpose of this research is to provide managers of shopping websites information regard...
This study approaches the question of whether on-line shopping preferences differ from a gender pers...
This study had two aims. The first was to determine whether the products purchased on-line by the co...
With the popularity of Web 2.0 technologies and mobile applications, consumers are becoming increasi...
Gender effects remain poorly understood in the E-commerce setting. Using social roles theory, this r...
The development of Internet has resulted in enormous business prospects and opportunities and given ...
This study examines the effect of the consumers' sex and age on their perceptions of the problems an...
This research is done in order to understand the differences between male consumers and female consu...
Since last decade, retail has evolved from „brick and motor" to online mode; and the rationale behin...
This study investigated the impact of online product reviews on consumers purchasing decisions by us...
E-commerce has emerged as an important method of business. With nearly 2.5 trillion internet users w...
We study three web sites to see whether there are systematic differences between women and men in th...
Purpose: The purpose of this research is to investigate and analyse gender and age differences in ...