This thesis is focused on problems of reporting. Its goal is to provide a basic overview of concepts and technologies associated with reporting and demonstrate its unusual use on real-world example of a betting agency. The thesis is divided into two parts - theoretical and practical. The theoretical part is focused primarily on getting insight into the subject. Concepts, basic principles and technologies used for reporting are defined here. In this part the optimal reporting structure is described and also an analysis of current state of the market of commercial reporting tools is prepared. The real-world problem of reporting is described in the practical part. Two exemplary reports are the output. The first analyzes the bet ticket and the ...