Add to ORKGWork is focused on main problems of segmentation in practical life taking complicated financial services showing difficulties the market is facing. Aa main stream is author describing czech insurance market where segmentation has held a prime place within media and insurers interest. On the other hand is also showing banking sector where easy and simple marketing segmentation has been adopted. After analyzing the real situation, author is taking best practice advise from real world and also recommendation on what to do next from theory
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
The thesis deals with the segmentation of the life insurance market in the Central Region and Prague...
The importance of the banking sector keeps growing in the modern world, and the marketing communicat...
Work is focused on main problems of segmentation in practical life taking complicated financial serv...
The article presents how the changes on the financial markets influence the choice of the appropriat...
Most academic research into segmentation in the financial services industry has focused on alternati...
Market segmentation has a key - meaning in marketing planning process and in choosing of strategy fo...
Key words: segmentation, banking service, individuals customer, corporate customersSummaryThere is n...
The research problem selected for this study is one of the important issues in the field of financia...
This thesis deals with the implementation and use of information technology to support customer rela...
In the present financial context first affected by the lack of trust generated by the important bank...
The legislative basis of market segmentation in Ukraine which is laid in the Accounting regulations ...
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
Market segmentation is widely regarded as a panacea for a variety of marketing ailments. Yet researc...
The thesis deals mainly with market segmentation which is very important part of marketing strategy....
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
The thesis deals with the segmentation of the life insurance market in the Central Region and Prague...
The importance of the banking sector keeps growing in the modern world, and the marketing communicat...
Work is focused on main problems of segmentation in practical life taking complicated financial serv...
The article presents how the changes on the financial markets influence the choice of the appropriat...
Most academic research into segmentation in the financial services industry has focused on alternati...
Market segmentation has a key - meaning in marketing planning process and in choosing of strategy fo...
Key words: segmentation, banking service, individuals customer, corporate customersSummaryThere is n...
The research problem selected for this study is one of the important issues in the field of financia...
This thesis deals with the implementation and use of information technology to support customer rela...
In the present financial context first affected by the lack of trust generated by the important bank...
The legislative basis of market segmentation in Ukraine which is laid in the Accounting regulations ...
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
Market segmentation is widely regarded as a panacea for a variety of marketing ailments. Yet researc...
The thesis deals mainly with market segmentation which is very important part of marketing strategy....
The thesis considers lifestyle with emphasis on its applicability in marketing practices. The first ...
The thesis deals with the segmentation of the life insurance market in the Central Region and Prague...
The importance of the banking sector keeps growing in the modern world, and the marketing communicat...