Pet insurance on the Czech insurance market

Bachelor thesis deals with following insurance product - Insurance of pets with focus on Czech market. It consists of 4 sections, which eke out each other and give comprehensive overview of pet insurance topic to us. The first section is focused on basic characteristic and familiarisation with this relatively new insurance product. The second one deals with "market supply" in Czech Republic, anlayses which products and which options does Czech insurance market offer to customers. The third section is focused on opposite side of the market - "market demand". It analyses existing or potential customers preferences survey, which was implemented by questionnaire format. And last fourth section describes position of this product on foreign insurance markets