Add to ORKGThe tesis describes software tools used in Category Management process. In the first chapter the theory of Category Management and its impact on todays business is presented. Next chapter describes the relation between information technologies and Category Management. The following chapter introduces software tools for Category Management used by GlaxoSmithKline, s.r.o. The last chapter of the thesis is devoted to case study of cooperation with international retailer Tesco
The aim of thesis The Importance of Category Management for Sale is to analyze the appropriateness a...
Tato práce shrnuje jak vypadá CatMan proces teoreticky a jak jeho praktická realizace na českém trhu...
Category management is a new trend in logistics and marketing. It become a real challenge for a top ...
Today’s fragmented and intensely competitive market place is the obstacle for retailers and supplier...
The Master´s Thesis deals with the category management on the supplier´s side. The main objective of...
The historical roots of the category-management concept can be traced back more than 20 years. The c...
This thesis deals with the fields of category management. Category management is a process that focu...
This master thesis characterizes a process of the Category Management and its benefits. Furthermore,...
The bachelor thesis deals with category management. The main aim of my thesis is to find out what is...
The purpose of this report is to: (1) study the category management concept in-depth; (2) discuss wh...
The aim of the thesis is to describe the Czech retail industry and the practice used in the category...
Dissertation presents theoretical approaches to category management including the definition of its ...
This paper deals with the main methodological basis of the Category Management concept. Nowadays the...
AbstractCategory management according to Dupre-Gruen (2004) links, while using low cost and differen...
The abolition of the Retail Price Maintenance Legislation (RPM) in 1964 had a significant impact on ...
The aim of thesis The Importance of Category Management for Sale is to analyze the appropriateness a...
Tato práce shrnuje jak vypadá CatMan proces teoreticky a jak jeho praktická realizace na českém trhu...
Category management is a new trend in logistics and marketing. It become a real challenge for a top ...
Today’s fragmented and intensely competitive market place is the obstacle for retailers and supplier...
The Master´s Thesis deals with the category management on the supplier´s side. The main objective of...
The historical roots of the category-management concept can be traced back more than 20 years. The c...
This thesis deals with the fields of category management. Category management is a process that focu...
This master thesis characterizes a process of the Category Management and its benefits. Furthermore,...
The bachelor thesis deals with category management. The main aim of my thesis is to find out what is...
The purpose of this report is to: (1) study the category management concept in-depth; (2) discuss wh...
The aim of the thesis is to describe the Czech retail industry and the practice used in the category...
Dissertation presents theoretical approaches to category management including the definition of its ...
This paper deals with the main methodological basis of the Category Management concept. Nowadays the...
AbstractCategory management according to Dupre-Gruen (2004) links, while using low cost and differen...
The abolition of the Retail Price Maintenance Legislation (RPM) in 1964 had a significant impact on ...
The aim of thesis The Importance of Category Management for Sale is to analyze the appropriateness a...
Tato práce shrnuje jak vypadá CatMan proces teoreticky a jak jeho praktická realizace na českém trhu...
Category management is a new trend in logistics and marketing. It become a real challenge for a top ...