Add to ORKGThis document deals with event marketing -- marketing based on interconnection of experience (emotions) and certain marketing information. The reader is aware of the term "event marketing" and its inclusion into the communication mix of company. Further part deals with the main principles of event marketing and also its implementation into the company strategy. The practical part is devoted to particular stadiums of making an event. At the end document describes the methods how to get know-how
As the events market becomes increasingly saturated, it is essential for a successful event professi...
The objective of this thesis is to find out whether a small or medium-sized business can organize a ...
The Publisher's final version can be found by following the DOI link.As a result of significant chan...
This document deals with event marketing -- marketing based on interconnection of experience (emotio...
This thesis deals with the topic of event marketing and its effective utilization in the marketing c...
This thesis concerns with syntesis and evaluation of event marketing activities at sports events. Be...
This thesis deals with event marketing into integrated marketing communications. The main objective ...
The aim of bachelor work is to introduce the event marketing, defining its objectives and understand...
As we know company marketing strategy is built on entirely standard set of tools: mass advertising i...
The aim of this research has been to explore, describe and begin to explain the phenomenon of Event...
The aim of this thesis is to provide a better understanding of how event marketing is used as a pr...
The diploma thesis deals with the use of event marketing in the communications strategy of OBO Bette...
The subject of these diploma work is estimation marketing strategy of the company, which is making e...
In the article analyzed the modern features of the development and using of event- marketing. Showed...
The history of marketing events is long. However, despite a fast development of the market, event ma...
As the events market becomes increasingly saturated, it is essential for a successful event professi...
The objective of this thesis is to find out whether a small or medium-sized business can organize a ...
The Publisher's final version can be found by following the DOI link.As a result of significant chan...
This document deals with event marketing -- marketing based on interconnection of experience (emotio...
This thesis deals with the topic of event marketing and its effective utilization in the marketing c...
This thesis concerns with syntesis and evaluation of event marketing activities at sports events. Be...
This thesis deals with event marketing into integrated marketing communications. The main objective ...
The aim of bachelor work is to introduce the event marketing, defining its objectives and understand...
As we know company marketing strategy is built on entirely standard set of tools: mass advertising i...
The aim of this research has been to explore, describe and begin to explain the phenomenon of Event...
The aim of this thesis is to provide a better understanding of how event marketing is used as a pr...
The diploma thesis deals with the use of event marketing in the communications strategy of OBO Bette...
The subject of these diploma work is estimation marketing strategy of the company, which is making e...
In the article analyzed the modern features of the development and using of event- marketing. Showed...
The history of marketing events is long. However, despite a fast development of the market, event ma...
As the events market becomes increasingly saturated, it is essential for a successful event professi...
The objective of this thesis is to find out whether a small or medium-sized business can organize a ...
The Publisher's final version can be found by following the DOI link.As a result of significant chan...