Analýza nabídek pojišťoven na on-line pojištění v ČR a srovnání s jejich mateřskými společnostmi v zahraničí

The goal of this bachelor's thesis is to analyze on-line insurance offers of insurance companies in the Czech Republic. This thesis defines general information from insurance areas. It represents selected companies, characterizes their status on the insurance market, informs readers about services and gives a complex survey of on-line insurance offers. Part of thesis is an description of web sites and a behaviour of applications for conclusion of a insurance contract. There is also characteristic of a controlling company attached for each insurance subject with description of web pages that offers on-line insurance. Part of this thesis is also mutual comparison of insurance subjects in the Czech republic and a comparison with their controlling companies. The comparison will be done on base of chosen criteria. The end point of analysis presents evaluations and explanations of differences among proposals of separate companies and recommendation for companies in the Czech republic for a purpose to satisfy needs of their customers in better and more effective way