112 p.In many countries, the concern for the environment and society has increased in the recent years. This research primarily seeks to develop an understanding of the ecologically conscious behaviour of Singaporeans as well as to determine the awareness of and the level of support for the Singapore Green Labelling Scheme by way of consumer survey. The relevant findings can then be used to provide insights into the possible strategies that marketers can adopt.BUSINES
Consumers’ consumptions are the major component for the economy of a country. The main purpose of ...
This research examines the reasons and factors attracting urban eco-tourists to Singapore. A survey ...
Perceptions of the populace play a central and decisive role in advancing pro-environmental policies...
This study sought to uncover the current environmental attitudes and behaviors of Singaporeans, and ...
This paper is interested in the presence and contribution of Singaporeans in Singapore’s environment...
This paper aims to address the lack of research done on Singapore’s recently introduced “City in Nat...
The study illustrates the factors affecting Singaporeans’ intention to purchase and their actual pur...
In pursuit of sustainable living and development, the Singapore government has implemented environm...
It is the belief that the current trend towards environmental consciousness is a relatively unexplo...
Growing phenomenon of the Green Movement has made its way to the global scene today and Singapore is...
This study was carried out to ascertain the level of environmental consciousness of the retail consu...
Limiting the rise of global temperatures to 1.5 degrees Celsius means making rapid, unprecedented ch...
In this review, we analyse Singapore’s overall stance and strategies employed to combat the global i...
This report employs the STP framework (Segmentation, Targeting and Positioning) to segment the green...
Singapore is well-known for its lush greeneries and is regarded as the greenest city in the world. T...
Consumers’ consumptions are the major component for the economy of a country. The main purpose of ...
This research examines the reasons and factors attracting urban eco-tourists to Singapore. A survey ...
Perceptions of the populace play a central and decisive role in advancing pro-environmental policies...
This study sought to uncover the current environmental attitudes and behaviors of Singaporeans, and ...
This paper is interested in the presence and contribution of Singaporeans in Singapore’s environment...
This paper aims to address the lack of research done on Singapore’s recently introduced “City in Nat...
The study illustrates the factors affecting Singaporeans’ intention to purchase and their actual pur...
In pursuit of sustainable living and development, the Singapore government has implemented environm...
It is the belief that the current trend towards environmental consciousness is a relatively unexplo...
Growing phenomenon of the Green Movement has made its way to the global scene today and Singapore is...
This study was carried out to ascertain the level of environmental consciousness of the retail consu...
Limiting the rise of global temperatures to 1.5 degrees Celsius means making rapid, unprecedented ch...
In this review, we analyse Singapore’s overall stance and strategies employed to combat the global i...
This report employs the STP framework (Segmentation, Targeting and Positioning) to segment the green...
Singapore is well-known for its lush greeneries and is regarded as the greenest city in the world. T...
Consumers’ consumptions are the major component for the economy of a country. The main purpose of ...
This research examines the reasons and factors attracting urban eco-tourists to Singapore. A survey ...
Perceptions of the populace play a central and decisive role in advancing pro-environmental policies...