Add to ORKGPrior research has shown that when making decisions to carry on a project, decision-makers tend to be influenced by their prior investments. Since prior investments are irrelevant to current investment decisions (Horngren, Foster and Data, 1994), this implies that consideration of sunk cost is non-normative. This sunk cost phenomenon is the subject of our study.ACCOUNTANC
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Many managers are susceptible to the famous sunk cost effect, whereby they persist investing in a mo...
We experimentally investigate the effect of sunk cost in a two-stage investment continuation task. A...
The sunk cost effect is considered as an important bias and perceived to be a widespread phenomenon ...
The thesis examines the sunk cost effect and independent variables which affect it. In the first sec...
The sunk cost effect refers to the empirical finding that people tend to let their decisions be infl...
84 p.Our research stems from the objective of making the sunk cost effect more salient to managers t...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
A cognitive bias known as the sunk cost effect has been found across a number of contexts. This bias...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
The sunk cost effect is manifested in a greater tendency to continue an endeavor once an investment ...
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Many managers are susceptible to the famous sunk cost effect, whereby they persist investing in a mo...
We experimentally investigate the effect of sunk cost in a two-stage investment continuation task. A...
The sunk cost effect is considered as an important bias and perceived to be a widespread phenomenon ...
The thesis examines the sunk cost effect and independent variables which affect it. In the first sec...
The sunk cost effect refers to the empirical finding that people tend to let their decisions be infl...
84 p.Our research stems from the objective of making the sunk cost effect more salient to managers t...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
A cognitive bias known as the sunk cost effect has been found across a number of contexts. This bias...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
The sunk cost effect is manifested in a greater tendency to continue an endeavor once an investment ...
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Many managers are susceptible to the famous sunk cost effect, whereby they persist investing in a mo...
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