Add to ORKGThis study examines how the product display and shopping goal affect shoppers' evaluation to the product attributes, price and purchase intention of the products on display
Several studies have shown that stocking products on a display stand (vs. on a shelf) favors purchas...
Abstract:- The models of global economy, society, culture and business have changed greatly as a res...
Two studies demonstrated a relationship between the three domains of shopping behavior, namely, pers...
This study examines how the product display and shopping goal affect shoppers' evaluation to the pro...
This study examines how the product display with a mirror setting, versus one without a mirror, woul...
This study examines how the product display with a mirror setting, versus one without a mirror, woul...
This article examines the impact of goal related purchases on goal progress perception, and whether ...
Although shoppers often want to evaluate products to make a purchase decision, they can also shop fo...
There is a battle in the supermarket isle, a battle between what the consumer wants and what the ret...
There is a battle in the supermarket isle, a battle between what the consumer wants and what the ret...
Visual merchandising is a technique to visually make the brand attractive and highlight the unique f...
Graduation date: 2009The purposes of this study were to investigate consumers' responses (aesthetic ...
The benefits of visual merchandising (VM) have been well discussed in previous literature. For large...
This research was conducted to determine the influence of price, product quality and promotion on pu...
Purpose: In this networked world, the buyer's purchase decisions are influenced by the arrangement a...
Several studies have shown that stocking products on a display stand (vs. on a shelf) favors purchas...
Abstract:- The models of global economy, society, culture and business have changed greatly as a res...
Two studies demonstrated a relationship between the three domains of shopping behavior, namely, pers...
This study examines how the product display and shopping goal affect shoppers' evaluation to the pro...
This study examines how the product display with a mirror setting, versus one without a mirror, woul...
This study examines how the product display with a mirror setting, versus one without a mirror, woul...
This article examines the impact of goal related purchases on goal progress perception, and whether ...
Although shoppers often want to evaluate products to make a purchase decision, they can also shop fo...
There is a battle in the supermarket isle, a battle between what the consumer wants and what the ret...
There is a battle in the supermarket isle, a battle between what the consumer wants and what the ret...
Visual merchandising is a technique to visually make the brand attractive and highlight the unique f...
Graduation date: 2009The purposes of this study were to investigate consumers' responses (aesthetic ...
The benefits of visual merchandising (VM) have been well discussed in previous literature. For large...
This research was conducted to determine the influence of price, product quality and promotion on pu...
Purpose: In this networked world, the buyer's purchase decisions are influenced by the arrangement a...
Several studies have shown that stocking products on a display stand (vs. on a shelf) favors purchas...
Abstract:- The models of global economy, society, culture and business have changed greatly as a res...
Two studies demonstrated a relationship between the three domains of shopping behavior, namely, pers...