A Capability Based Framework for Tourism Innovativeness

Drawing on the strategic management, innovation, tourism, marketing, and organisational behaviour literatures over the past 50 years, we propose a resource-based (Barney 1991) and dynamic-capability (Wernerfelt 1984; Teece et al. 1997; Eisenhardt & Martin 2000) research approach to theoretically explore how small tourism firms can manage and reconfigure their existing pool of resources through their innovative capabilities to deal with the turbulent environment in which they are embedded. This paper conceptually examines and schematically models the impact of the dynamic capability-generating capacity of firm-level innovativeness on sustainable competitive advantage in small tourism firms. Keywords: Dynamic-capabilities perspective, resource-based view, firm-level innovativeness, firm performance, competitiveness, small tourism firm, conceptual model