Add to ORKGThis groundbreaking book provides the tools and processes needed to actually apply market-driven strategy to today's business world
This book consists of twenty two chapters that at glace discusses about marketing's value to consume...
he world leader in marketing management is now focused on your world. Marketing Management is the le...
Taking a market orientation approach, this books offers more than coverage of the marketing function...
The book deepens the role of marketing in the creation of company value. Upon illustrating the funda...
The book is about marketing and marketing strategy planning, and at its essence, marketing strategy ...
This book is about marketing and marketing strategy planning, and at its essence, marketing strategy...
What\u27s your organization\u27s marketing strategy? Does your company meet real life marketing chal...
Within that framework, the book explains the nature of strategic thinking, covers the theory and pra...
Traditional textbooks on (strategic) marketing limit themselves to a theoretical expose on how to op...
With the use of case studies this book will help the reader go back to basics by confronting critica...
This book about concepts and processes to help our future employer gain competitive advantage and ho...
Marketing Strategy and Competitive Positioning 5e deals with the process of developing and implement...
The book deals with the need to realize new business opportunities by co-creating new products, serv...
The brief contents of this book are : introduction to strategy, opportunity analysis, formulating ma...
Marketing dynamics: How to Create Value for Customers is a scientific book that explores and gives i...
This book consists of twenty two chapters that at glace discusses about marketing's value to consume...
he world leader in marketing management is now focused on your world. Marketing Management is the le...
Taking a market orientation approach, this books offers more than coverage of the marketing function...
The book deepens the role of marketing in the creation of company value. Upon illustrating the funda...
The book is about marketing and marketing strategy planning, and at its essence, marketing strategy ...
This book is about marketing and marketing strategy planning, and at its essence, marketing strategy...
What\u27s your organization\u27s marketing strategy? Does your company meet real life marketing chal...
Within that framework, the book explains the nature of strategic thinking, covers the theory and pra...
Traditional textbooks on (strategic) marketing limit themselves to a theoretical expose on how to op...
With the use of case studies this book will help the reader go back to basics by confronting critica...
This book about concepts and processes to help our future employer gain competitive advantage and ho...
Marketing Strategy and Competitive Positioning 5e deals with the process of developing and implement...
The book deals with the need to realize new business opportunities by co-creating new products, serv...
The brief contents of this book are : introduction to strategy, opportunity analysis, formulating ma...
Marketing dynamics: How to Create Value for Customers is a scientific book that explores and gives i...
This book consists of twenty two chapters that at glace discusses about marketing's value to consume...
he world leader in marketing management is now focused on your world. Marketing Management is the le...
Taking a market orientation approach, this books offers more than coverage of the marketing function...