REKAYASA SISTEM PENGEMBANGAN AGROINDUSTRI PERKEBUNAN UNGGULAN BERBASIS KESESUAIAN LAHAN

Problems encountered in developing plantation commodities include (1) the absence of priority scale of plantation commodity development, (2) lack of land use based on land suitability, and (3) incomprehensible agroindustry policies of plantation commodities. The objective of this research is to create system engineering for land suitability-based competitive plantation agroindustry development. Data used in this research included primary data and secondary data. The primary data were obtained through observation, interview and questionnaire. Experts, entrepreneurs and farmers of plantation commodities were determined using purposive sampling technique. The stages of research were as follows: (1) competitive plantation commodities were determined by using Delphi, (2) land suitability of competitive plantation commodities were determined by using gap method, (3) scenario of land suitability-based competitive agroindustry development strategy was made by using system approach method, and (4) suitability-based competitive agroindustry development strategy was formulated by using SWOT method. The location of research was in Kolaka Regency, Southeast Sulawesi Province. The research results based on the criteria of competitive plantation commodities indicated that from seventeen plantation commodities, there were six competitive commodities, namely cocoa, clove, pepper, cashew nuts, coconut and coffee. The analysis of land suitability of competitive plantation commodities indicated that 112,596.91 ha belonged to the category of �suitable� (S) for competitive plantation commodities, namely cocoa, clove, pepper, cashew nuts, coconut and coffee. The potential for developing competitive plantation commodities covered the area of 62,708.50 ha. Currently, cocoa commodity covers an area of 92,442.24 ha and produces 30,921 tons. The scenarios of land suitability-based competitive agroindustry development strategy which give significant influence are expanding the size of land for 1%, restricting transfer function of land for 0.5%, increasing average productivity to 1.21tons/ha, and rejuvenating old plants to 5%. The results of the scenarios indicated improvement, including (a) the size of cocoa commodity area of 12.06%, (b) production cocoa commodity of 75,001.3 tons, (c) 135 units of small and medium scale cocoa powder processing industry with 2 ton capacity, and (d) the profit of cocoa powder processing industry reaching Rp1,337,412,140.00. The strategy of suitability-based competitive agroindustry development is in quadrant I (aggressive strategy), namely: (a) improvement of the agricultural extension agents through guidance and technical guidance to farmers in developing their busines