This bachelor thesis focuses on graphic design of book covers and its influence on potential book buyers. The aim of this work is to determine how much are readers influenced by the appearance of the cover when buying a book. The theoretical part briefly describes the history of books on the Czech territory, the process of book production, the ways of books promotion and the behavior of buyers from a psychological point of view. It also analyzes individual graphic elements of the book cover and characterizes book covers in selected literary genres. In the practical part a questionnaire market survey has been done, which has been focused on the readers and their preferences in the field of book envelopes. The work is intended for all book co...
The objective of the Diploma thesis is monitoring of promotional activities of the publishing house ...
This Master's thesis entitled Analysis of Book Publisher's Marketing Tools focuses on the Czech book...
CZECH AVANT-GARDE AND BOOK ILLUSTRATION Diploma thesis deals with a book illustration creation of Cz...
Namen diplomskega dela je raziskati pojme ilustracija, tipografija in barve ter predstaviti, kako ti...
Glavni namen diplomske naloge je bil oblikovati knjigo in razumeti, kako lahko le-to vpliva na proda...
Celem pracy jest przyjrzenie się bliżej obecności elementów perswazyjnych na okładkach książkowych. ...
This bachelor thesis deals with the research of the "Most Beautiful Czech Books of the Year" competi...
Celem niniejszej pracy jest zbadanie projektowania graficznego na potrzeby kultury popularnej, spraw...
The diploma thesis deals with book influencers and their use by publishers and booksellers as a mark...
Cílem této bakalářské práce bylo vytvořit 20 ilustrací, přebal a maketu knihy k vybranému literárním...
Diplomová práce se zabývá ilustracemi knih literárního fantasy žánru. V teoretické části se věnujeme...
Cílem této práce bylo vytvořit ilustrace do třech knížek dle vlastního výběru. Knihy jsem vybírala t...
The purpose of the bachelor thesis is to describe the use of calligraphy in the creation of the book...
The topic of this master’s thesis is marketing of illustration in The Czech Republic in the B2B sect...
Diplomdarbā „Bērnu grāmatu dizaina grafiskās iespējas” tiek pētīta problēma, kā, sakarā ar tehnoloģi...
The objective of the Diploma thesis is monitoring of promotional activities of the publishing house ...
This Master's thesis entitled Analysis of Book Publisher's Marketing Tools focuses on the Czech book...
CZECH AVANT-GARDE AND BOOK ILLUSTRATION Diploma thesis deals with a book illustration creation of Cz...
Namen diplomskega dela je raziskati pojme ilustracija, tipografija in barve ter predstaviti, kako ti...
Glavni namen diplomske naloge je bil oblikovati knjigo in razumeti, kako lahko le-to vpliva na proda...
Celem pracy jest przyjrzenie się bliżej obecności elementów perswazyjnych na okładkach książkowych. ...
This bachelor thesis deals with the research of the "Most Beautiful Czech Books of the Year" competi...
Celem niniejszej pracy jest zbadanie projektowania graficznego na potrzeby kultury popularnej, spraw...
The diploma thesis deals with book influencers and their use by publishers and booksellers as a mark...
Cílem této bakalářské práce bylo vytvořit 20 ilustrací, přebal a maketu knihy k vybranému literárním...
Diplomová práce se zabývá ilustracemi knih literárního fantasy žánru. V teoretické části se věnujeme...
Cílem této práce bylo vytvořit ilustrace do třech knížek dle vlastního výběru. Knihy jsem vybírala t...
The purpose of the bachelor thesis is to describe the use of calligraphy in the creation of the book...
The topic of this master’s thesis is marketing of illustration in The Czech Republic in the B2B sect...
Diplomdarbā „Bērnu grāmatu dizaina grafiskās iespējas” tiek pētīta problēma, kā, sakarā ar tehnoloģi...
The objective of the Diploma thesis is monitoring of promotional activities of the publishing house ...
This Master's thesis entitled Analysis of Book Publisher's Marketing Tools focuses on the Czech book...
CZECH AVANT-GARDE AND BOOK ILLUSTRATION Diploma thesis deals with a book illustration creation of Cz...