Objective of the master's thesis is to perform evaluation of company Český porcelán plc. using discounted cash flow method from the perspective of potential investor, who has access only to publicly presented information. In the application part of the work, I introduce the company and describe the major factors, within the company and beyond it as well, that have influence on its performance. I will also evaluate company's health, competitiveness and general prospects using financial analysis. From gained information I will predict development of company value drivers and create financial plan. In last phase I will determine market value of the company as at 31. 12. 2011 using stated method.Cílem diplomové práce je provést ocenění podniku ...