Add to ORKGEssentially, advertising in real is a message that send by communicator to communicant. Advertising as a tool for services or products to be come closer to consumer or target market in real has not have gender perspective. In reality, role of men and women always makes men be higher than women sometimes ‘live’ at advertising.Key words: advertising, gender equalities
Mass media is a container of creativity with various functions and roles that exist within it, andof...
Dewasa ini, iklan televisi adalah suatu media promosi yang sangat efektif dalam penyampaian pesan da...
Abstract: The representation of women and men in public discourse are often problematic. In everyday...
Gender stereotypes in television advertising have become a topic of a long debate, especially among ...
Gender stereotypes in television advertising have become a topic of a long debate, especially among ...
Television advertisement is still considered as audio-visual communication media that conveys the me...
: Persuasive strategies in advertisement often use signs or languages representing gender biases in ...
Gender discourse up to now still have become the main subject to come up for discussion. As long we ...
Abstract: Persuasive strategies in advertisement often use signs or languages representing gender bi...
In this modernist era, there are still many advertisements that use the concept of conventional gend...
Abstract: The gender issues seem to have been completed, but the discussions about gender have never...
Advertising has many purposes including the formation of consciousness, creating the image of the pr...
Gender issues, the image of the relation of men and women in the media product, located at the posit...
Periklanan adalah sebuah proses pembuatan pesan komunikasi nonpersonal yang berupa serangkaian pesan...
Tujuan penelitian ini adalah untuk memberikan pemahaman bias gender serta menganalisis adanya ketida...
Mass media is a container of creativity with various functions and roles that exist within it, andof...
Dewasa ini, iklan televisi adalah suatu media promosi yang sangat efektif dalam penyampaian pesan da...
Abstract: The representation of women and men in public discourse are often problematic. In everyday...
Gender stereotypes in television advertising have become a topic of a long debate, especially among ...
Gender stereotypes in television advertising have become a topic of a long debate, especially among ...
Television advertisement is still considered as audio-visual communication media that conveys the me...
: Persuasive strategies in advertisement often use signs or languages representing gender biases in ...
Gender discourse up to now still have become the main subject to come up for discussion. As long we ...
Abstract: Persuasive strategies in advertisement often use signs or languages representing gender bi...
In this modernist era, there are still many advertisements that use the concept of conventional gend...
Abstract: The gender issues seem to have been completed, but the discussions about gender have never...
Advertising has many purposes including the formation of consciousness, creating the image of the pr...
Gender issues, the image of the relation of men and women in the media product, located at the posit...
Periklanan adalah sebuah proses pembuatan pesan komunikasi nonpersonal yang berupa serangkaian pesan...
Tujuan penelitian ini adalah untuk memberikan pemahaman bias gender serta menganalisis adanya ketida...
Mass media is a container of creativity with various functions and roles that exist within it, andof...
Dewasa ini, iklan televisi adalah suatu media promosi yang sangat efektif dalam penyampaian pesan da...
Abstract: The representation of women and men in public discourse are often problematic. In everyday...