This thesis aims to offer an unprecedented in-depth analysis of contemporary art and “immaterial labour,” a body of theory emerging from Italian Operaismo in the 1960s that argues for a new conception of labour as abstracted, or “immaterial” as it is no longer based on earlier forms of industrial manufacture. My research investigates how artists might embody the qualities of “immaterial labour” and act as innovators in new forms of exchanges, knowledge, and communication, creating the valued symbolic content of commodities in a post-industrial, service-oriented and knowledge-based global economy. The alignment of art with this new standard of production poses a challenge for today’s artistic praxis that, in the 20th century, found much of i...