Perfiles profesionales del documentalista en medios de comunicación audiovisual [presentación de la comunicación]

Changes made in the profession of researcher in audiovisual media are analysed, the new role of “Content Manager” or media manager that emerges through digital integrated production in audiovisual archives is defined, and the new profile of freelance researchers in the international arena is especially emphasized. These are researchers who advertise their services on the Internet through their virtual companies, as members of audiovisual or commercial associations or federations, as well as through freelance resear- chers’ lists provided by prestigious national archive centres all over the world on their websites. They are professionals who set trends for the diversity of projects in which they take part, and who are open to new clients in a multicultural market and to international broadcasting networks