ICT Adoption by Indonesian Small Business Owners: Preliminary Study

- The adoption of information and communication technology (ICT) in small and medium enterprise in Indonesia is left behind if it is large-scale enterprise. This preliminary study reports on several predictors which influence SME’s owner’s decision to adopt information and communication technology, such as computer, internet, and mobile phone. A behavioral model was developed based on previous research on technology adoption in SME. The model for major research consist of six predictor, they are performance expectancy, effort expectancy, social influence, facilitating condition, self-efficacy, and computer-anxiety. The type of information technology that will be analyzed is e-commerce system. This preliminary study only used five predictor- cost, easy of use, ICT worthy, ICT productivity, and ICT effectiveness. Discriminant analysis shows that those variables significantly can predict the ICT adoption level which measured as binary variable- adopter and non adopte