Add to ORKGToday it is essential for libraries to promote the use of their services, make themselves be known and attract readers. This article discusses the cultural dissemination and marketing in Spanish public libraries, based on an analysis of 183 web sites. Information was gathered on activities, initiatives and resources that were then systematized, quantified and described
Opinion article about libraries and information professionals role and its relation to cultural cons...
Experiencia en una biblioteca universitaria dirigida a usuarios, alumnos y profesores de dos titulac...
The paper analyses the kind of information that the main public libraries in Spain offer through the...
Estudio de la incidencia de las campañas de extensión bibliotecaria y de marketing bibliotecario sob...
Objetivos: el primer objetivo consiste en analizar la presencia de las bibliotecas públicas y la lec...
This work is a reflection about the libraries role into the information society context
Aims. To apply a theoretical approach to the study of marketing and the library context, taking into...
The promotion of the libraries products and services is the best way to increase their use and utili...
Aproximación al marketing y la promoción de los espacios bibliotecarios. Si bien el marketing de bib...
This text treats on the importance of the educational, formative and informative function of the pub...
The aim of the "Library and Society Forum" organized by ANABAD at the University of Murcia, was to e...
Objectius: el primer objectiu consisteix a analitzar la presència de les biblioteques públiques i la...
Este articulo analiza las funciones de la biblioteca en el campo de la comunicacion, los servicios d...
ESTA OBRA PUBLICADA BAJO el patrocinio de la IFLA, en particular de la Management and Marketing Sect...
We Study of the evolution of the public library system in Spain from 2008 to 2016, analyzing its wea...
Opinion article about libraries and information professionals role and its relation to cultural cons...
Experiencia en una biblioteca universitaria dirigida a usuarios, alumnos y profesores de dos titulac...
The paper analyses the kind of information that the main public libraries in Spain offer through the...
Estudio de la incidencia de las campañas de extensión bibliotecaria y de marketing bibliotecario sob...
Objetivos: el primer objetivo consiste en analizar la presencia de las bibliotecas públicas y la lec...
This work is a reflection about the libraries role into the information society context
Aims. To apply a theoretical approach to the study of marketing and the library context, taking into...
The promotion of the libraries products and services is the best way to increase their use and utili...
Aproximación al marketing y la promoción de los espacios bibliotecarios. Si bien el marketing de bib...
This text treats on the importance of the educational, formative and informative function of the pub...
The aim of the "Library and Society Forum" organized by ANABAD at the University of Murcia, was to e...
Objectius: el primer objectiu consisteix a analitzar la presència de les biblioteques públiques i la...
Este articulo analiza las funciones de la biblioteca en el campo de la comunicacion, los servicios d...
ESTA OBRA PUBLICADA BAJO el patrocinio de la IFLA, en particular de la Management and Marketing Sect...
We Study of the evolution of the public library system in Spain from 2008 to 2016, analyzing its wea...
Opinion article about libraries and information professionals role and its relation to cultural cons...
Experiencia en una biblioteca universitaria dirigida a usuarios, alumnos y profesores de dos titulac...
The paper analyses the kind of information that the main public libraries in Spain offer through the...