Identification of key issues and challenges in mobile app development: An insight in to Pakistan industry

With the rapid growth in usage of mobile phones specifically the smart phones, there is an ever increasing demand for latest mobile apps. With this demand, comes the challenge for developers to build apps in such a way as to provide security, easy navigation, efficient memory utilization and reliability to the end users. To find out these and other challenges that are commonly faced by developers, a survey was conducted specifically for the Pakistan industry. It was found that time and budget constraints play vital role in delivering apps to customers at right time. As far as features are concerned security and integration with third party API provide a challenge to the developers