‘What price widowhood?’ : The faded stardom of Norma Shearer

© The Editor(s) (if applicable) and The Author(s) 2016. This is a post-peer-review, pre-copyedit version of a chapter published in Lasting Screen Stars: Images that Fade and Personas that Endure. The final authenticated version is available online at: http://dx.doi.org/10.1057/978-1-137-40733-7_6In this chapter, Lanckman uses fan magazines such as Photoplay to trace the star image of Norma Shearer from the mid1920s to the late 1930s. She focuses particularly on Shearer’s pre-Code films, such as The Divorcee, and on the treatment of the star’s 1927 marriage to MGM mogul Irving Thalberg. Ultimately, she argues that while Shearer’s stable marriage worked together with the films to create a narrative of egalitarian and liberated modernity, the star’s widowhood in 1936 alongside the more conservative nature of post-Code filmmaking condemned her to tragic and forgettable respectability