Add to ORKGThe purpose of this study is to determine how much influence the celebrity endorser and online promotion on purchasing decisions at the Nature Republic online shop either partially, simultaneously and dominantly. The method used is a quantitative method with a sample of 59 respondents. Data collection techniques were carried out using a questionnaire. Data analysis was performed by multiple linear regression analysis, t test, F test and coefficient of determination with the help of SPSS V25 data analysis program
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
This study aims to determine the effect of celebrity endorsers and word of mouth on purchasing decis...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
Utilization of internet among modern society today is the use of social media. Of the many social me...
Utilization of internet among modern society today is the use of social media. Of the many social me...
Utilization of internet among modern society today is the use of social media. Of the many social me...
In the online era like today, Indonesians prefer to buy and sell products through social media. Inst...
In the online era like today, Indonesians prefer to buy and sell products through social media. Inst...
Background - Development of technology and information on the economic aspect has changed the media ...
Background - Development of technology and information on the economic aspect has changed the media ...
Abstract This research aims to find out the influence of promotion, advertising power and celebrity ...
Instagram merupakan media sosial yang paling banyak diakses yang ketika menggunakan Internet. Instag...
Penelitian ini bertujuan untuk mengetahui pengaruh celebrity endorser, harga dan kepercayaan terhada...
Abstrack This study aims to determine and analyze the effect of celebrity endorsements and product q...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
This study aims to determine the effect of celebrity endorsers and word of mouth on purchasing decis...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
Utilization of internet among modern society today is the use of social media. Of the many social me...
Utilization of internet among modern society today is the use of social media. Of the many social me...
Utilization of internet among modern society today is the use of social media. Of the many social me...
In the online era like today, Indonesians prefer to buy and sell products through social media. Inst...
In the online era like today, Indonesians prefer to buy and sell products through social media. Inst...
Background - Development of technology and information on the economic aspect has changed the media ...
Background - Development of technology and information on the economic aspect has changed the media ...
Abstract This research aims to find out the influence of promotion, advertising power and celebrity ...
Instagram merupakan media sosial yang paling banyak diakses yang ketika menggunakan Internet. Instag...
Penelitian ini bertujuan untuk mengetahui pengaruh celebrity endorser, harga dan kepercayaan terhada...
Abstrack This study aims to determine and analyze the effect of celebrity endorsements and product q...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...
This study aims to determine the effect of celebrity endorsers and word of mouth on purchasing decis...
Online consumer purchasing behaviour is refers to the decision-making process and behaviors of peopl...