Pengaruh Religiusitas, Produk Bank, Kepercayaan, Pengetahuan, dan Pelayanan Terhadap Preferensi Menabung Pada Perbankan Syariah (Studi Pada Mahasiswa Akuntansi STIE Perbanas Surabaya)

This study aims to determine the influence of religiosity, bank products, trust, knowledge, and service to the preferences of saving in Islamic banking. This study used a sample of 125 respondents STIE Perbanas Surabaya Accounting students who have or are taking courses in Islamic Banking Accounting. This research uses quantitative approach by using primary data. Data collected using questionnaires with Likert scale. Data were tested using validity and reliability tests. And to know the influence of religiosity, bank products, belief, knowledge, and service to saving preferences in syariah banking using multiple regression analysis method with computer program aid of SPSS Statistics 23. Result of hypothesis analysis show that Religiusitas and Service influence to saving preferences in banking Sharia. Meanwhile, Bank Products, Trust and Service have no effect to saving preferences in sharia banking. Keywords: Sharia Banking, Saving Performance, Religiusity, Bank Products, Trust, Knowledge, and Servic