Mississippi National River and Recreation Area : shuttle market analysis

Final report; Mar 2015- May 2015PDFTech ReportDOT-VNTSC-NPS-15-05607/128438/March 2015VM02/NLK63National parksPublic landShuttle busesShuttle serviceMarketingMarket researchRidershipBest practicesCase studiesInterviewingCaliforniaMassachusettsMinneapolis (Minnesota)New YorkUnited States. National Park ServiceRichardson, HeatherFrazier, JonathanRasmussen, BenJohn A. Volpe National Transportation Systems Center (U.S.)United States. National Park ServiceAGR-PUBLIC AND TRIBAL LANDS-PUBLIC AND TRIBAL LANDSNTL-PUBLIC TRANSPORTATION-Bus TransportationNTL-PUBLIC TRANSPORTATION-PUBLIC TRANSPORTATIONNTL-PUBLIC TRANSPORTATION-Transit Economics and FinancesNTL-PUBLIC TRANSPORTATION-Transit Planning and PolicyVolpe National Transportation Systems Center, Technical Reference CenterThis report summarizes the results of marketing interviews conducted with National Park Service units operating shuttle services similar to what is being considered for the Mississippi National River and Recreation Area. The report includes lessons learned, best practices, estimated ridership