Financing as a Precondition for Successful Business

Važno je definirati financiranje poduzeća te shvatiti njegovu problematiku, podjele te važnost za svako poduzeće. Financiranje u najširem smislu se može shvatiti kao jednu od osnovnih funkcija svih poduzeća. Proces financiranja je dinamički proces pribavljanja, ulaganja i vraćanja uvećanog novca. Odluke o financiranju donosi menadžment, odnosno financijski menadžer. Učinkovito poslovanje i upravljanje sredstvima može dovesti do smanjenja troškova, pravodobne naplate, odgode rokova plaćanja, povećane likvidnosti i solventnosti, povećanja dobiti i sl., u suprotnom može se govoriti o financijskim štetama koje kao posljedicu imaju povećanje gubitka, pad cijena dionica, pad likvidnosti i solventnosti, stečaj, likvidaciju poduzeća itd. Financiranjem poduzeće postaje financijski sustav u kojem se kontinuirano novac pretvara u drugu robu i obrnuto. U ovom radu prikazano je koliko je financiranje neophodno za poslovanje i njegov kontinuitet. Menadžeri imaju veliku ulogu u osiguranju dovoljno sredstava za financiranje, kao i veliku odgovornost prema dioničarima da povećaju njihovo bogatsvo te unaprijede tvrtku i sve njene aspekte, pazeći pri tome na profitabilnost, likvodnost, solventnost itd. Na izboru imaju dugoročno, srednjoročno i kratkoročno financiranje, vlastito i tuđe te eksterno i interno kao što se u ovom radu prikazalo.It is important to define the financing of an enterprise and understand its issues, differences and the importance of each enterprise. Funding in the widest sense can be understood as one of the basic functions of all businesses. The process of financing is a dynamic process of obtaining, investing and earning profit. Financing decisions are made by the management or financial manager. Efficient business operations and asset management can lead to cost savings, timely collection, late payment deadlines, increased liquidity and solvency, increases in profits, etc. Otherwise, there could be financial damage that results in an increase in loss, fall in stock prices, fall in liquidity and solvency, bankruptcy, liquidation of company, etc. By financing the company, it becomes a financial system in which the money is continously converted into other goods and vice versa. This paper represents how much financing is needed for maintaining business. Managers have a major role in securing sufficient funds for financing, as well as great responsibility towards shareholders to increase their wealth and improve the company and all its aspects, taking into account profitability, liquidity, solvency, etc. They have to manage between long-term, medium-term and short-term financing, both their own and others, both internally and externally, as shown in this paper