NON-FINANCIAL INCENTIVE SYSTEM AND ORGANIZATIONAL COMMITMENT: AN EMPIRICAL INVESTIGATION

Financial rewards have high significance in motivatinghuman resources as well as making them committed. Hence, the focusof this research is on the impact of Non-Financial Incentives onOrganizational Commitment. The methodology used in this study is asurvey of 175 employees from 20 companies that were selectedrandomly from the population i.e. Food and Beverage industry ofPakistan. Statistical tools used for testing the hypotheses that weredeveloped on the basis of literature review, were spearman’s rhocorrelation and regression. Results show that job-related incentivesrelatively play significant role in instigating organizationalcommitment among employees in an organization