Graduate Entrepreneur Analytical Reports (GEAR) Using Data Warehouse Model: A Case Study at CEDI, UUM

Business Intelligence (BI) system using Data Warehouse (DW) technology is one of the important strategic management approaches for decision making in the organizations today. BI combines architectures, tools, databases, analytical tools, and methodologies to enable interactive information focused on analytical reports. Analytical reports, which affect the long-term direction of the entire company, are typically made by top managers. These types of decisions are often complex and the outcomes uncertain, because available information is often limited. Managers at this level must often depend on past experiences and their instincts when making strategic decisions. DW is a technology enable to integrate and transform enterprise data for strategic decision making. The organization, which is, responsible to manage entrepreneur activities need an analytical report for strategic decision making. This paper is focused how to design and develop Graduate Entrepreneur Analytical Reports called GEAR by using a DW Model in Cooperative and Entrepreneur Development Institute (CEDI), Universiti Utara Malaysia(UUM) as a case study. This system has been tested through the system user feedback by using Computer System Usability Questionnaire (CSUQ), which measures user satisfaction and consumer usability