An Innovation Perspective Of Accounting Information Systems Student Characteristics

This research involves a study of students selecting the AIS major from the perspective of innovation theory. The study involved analysis of survey responses and academic records of 245 undergraduate students from a northeastern U.S. university. Student results suggest that AIS majors have a higher level of domain specific innovation than accounting and other traditional majors. AIS majors were found to have higher high school averages and Math SAT scores than traditional non-accounting majors, but no significant differences in verbal SAT scores. AIS majors did not differ significantly from accounting majors in any of these three measures