Beyond Electric Dreams: Instituting a DAM Program Where it is Needed But Maybe Not Wanted

Digital content is created every second of everyday and can be found everywhere. And the need to preserve this content, as well as the have it available to your students, patrons, or faculty and staff is at a premium while budgets for DAM dwindle. And while the need and want for DAM is often there, the drive and funds to make it a reality sometimes is not. This presentation will cover one such DAM implementation project at a Fortune 500 company, beginning with the vetting and purchasing of a DAM system through implementation and show how the lessons from its successes and failures can be used in preserving assets in the academic world