Home ownership sentiment : attitudes towards ownership of a single family detached house

Over the years ownership of a single family detached house has become associated with a series of positive sentiments related to the satisfaction of housing needs. It has traditionally been considered as the ultimate goal in housing sought by a majority of the population. This study examines the "home ownership sentiment" to determine its major features and their relative importance in consumer aspirations for this housing alternative. A review of the literature has detailed the attributes of ownership of a single family detached house and corresponding consumer housing satisfactions. A field survey of a selected sample of future housing consumers has given some indication as to the priority of these features in their preference for home ownership. The study findings have suggested important considerations in the satisfaction of housing needs and in particular, areas of concern in the upgrading of alternative forms of housing.Applied Science, Faculty ofCommunity and Regional Planning (SCARP), School ofGraduat