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Agile methods are becoming increasingly common in application design, with their collaborative customer focus and iterative, test driven approach. They share many common principles, yet it is rare for Agile methods to incorporate user centred design. This paper argues that by incorporating user-centred design (and in particular using low fidelity prototyping as an iterative model for the application rather than time consuming code) better applications can be developed, delivering business benefit with a focus upon the end user and their experience