The natural and cultural heritage in the development of sustainable tourism in the wider area of Radgonske gorice

Območje Radgonskih goric ima širok in pester nabor naravne in kulturne dediščine, ki je pomembna za razvoj trajnostnega turizma. V teoretičnem delu naloge smo izvedli pregled literature, kjer smo spoznavali značilnosti dediščine ter trajnostno odgovorni turizem. Predstavili smo območje Radgonskih goric z vidika naravnih in družbeno geografskih značilnosti ter z namenom ovrednotenja dejavnikov turizma ter dediščine izvedli SWOT analizo. V empiričnem delu smo v obliki intervjuja raziskovali stališča turističnih deležnikov javnega sektorja, na področju dediščine s spremljajočo ponudbo za razvoj trajnostnega turizma. Ugotovili smo, da se turizem trajnostno ne razvija zaradi odsotnosti medsektorskega povezovanja, nerazvite turistične infrastrukture in človeških virov. Na podlagi pridobljenih stališč smo izvedli strateško načrtovanje, znotraj katerega smo zastavili vizijo in prioritete trajnostnega razvoja. Kot predlog prioritete smo oblikovali trajnostni produkt Po poteh dediščine Radgonskih goric.The area of Radgonske gorice has a wide and varied collection of natural and cultural heritage which is important for the development of sustainable tourism. The theoretic part of the thesis contains an overview of the literature, where the characteristics of the heritage and also the sustainable responsible tourism are explained. We have presented the area of Radgonske gorice from point of view of the nature’s and human geographical characteristics, and have performed the SWOT analysis with the aim to assess the tourism factors, as well as the heritage. In the empirical part, views of the tourist participles of public sector in the field of the heritage with the accompanying offer for the development of the sustainable tourism are explored in the form of the interview. My finding was that the tourism hasn’t developed itself in the sustainable way because of the non-existence of the cross-sectoral integration and underdevelopment of tourist infrastructure and human resources. On the basis of the collected views, strategic planning has been carried out within which a vision and priorities for the sustainable development were established. As the priority proposal, a sustainable product On the Heritage Routes of Radgonske gorice has been designed