Add to ORKGThis manuscript evaluates 20 American and 20 non-American hospital websites using a Hospital E-Marketing Strategy Life-Cycle model. These hospital websites were initially evaluated and categorized using the model in 1999. These same hospital websites were revisited in 2004 to determine if their initial stage had changed over the years and if hospital websites did indeed follow the Life-Cycle model. Any changes in a hospital’s website marketing strategy between years are also evaluated
Healthcare is a unique and complex economic sector much different from any other. It is a sector hig...
Abstract Background Current advances in information and communication technology have made accessing...
A critical element in the evolution of health sector services provided through the internet is the d...
In 1995 a study was conducted to explore the use of the Internet in hospital marketing. Use of the I...
How are hospitals using the Internet in marketing today? Where are health care marketers focusing th...
Given the manner in which the Internet permeates today’ssociety, it is easy to forget that the Inter...
While more and more hospitals are getting on the Web 2.0 bandwagon for marketing, e-health videos as...
BackgroundOur goal was to compare hospital scores from the most widely used commercial website in th...
Background: Current advances in information and communication technology have made accessing and obt...
The purpose of this study was to determine whether the World Wide Web is being used by hospitals to ...
After the first acquaintance with internet in April 1993, number of internet users increased rapidly...
Hospitals and health systems are using web-based and social media tools to market themselves to cons...
[This item is a preserved copy and is not necessarily the most recent version. To view the current i...
There is no doubt that the Internet has proven itself to be the most powerful vehicle for distributi...
As the Internet gained more significance in various dimensions of our lives and dealings with others...
Healthcare is a unique and complex economic sector much different from any other. It is a sector hig...
Abstract Background Current advances in information and communication technology have made accessing...
A critical element in the evolution of health sector services provided through the internet is the d...
In 1995 a study was conducted to explore the use of the Internet in hospital marketing. Use of the I...
How are hospitals using the Internet in marketing today? Where are health care marketers focusing th...
Given the manner in which the Internet permeates today’ssociety, it is easy to forget that the Inter...
While more and more hospitals are getting on the Web 2.0 bandwagon for marketing, e-health videos as...
BackgroundOur goal was to compare hospital scores from the most widely used commercial website in th...
Background: Current advances in information and communication technology have made accessing and obt...
The purpose of this study was to determine whether the World Wide Web is being used by hospitals to ...
After the first acquaintance with internet in April 1993, number of internet users increased rapidly...
Hospitals and health systems are using web-based and social media tools to market themselves to cons...
[This item is a preserved copy and is not necessarily the most recent version. To view the current i...
There is no doubt that the Internet has proven itself to be the most powerful vehicle for distributi...
As the Internet gained more significance in various dimensions of our lives and dealings with others...
Healthcare is a unique and complex economic sector much different from any other. It is a sector hig...
Abstract Background Current advances in information and communication technology have made accessing...
A critical element in the evolution of health sector services provided through the internet is the d...